
What Actually Changed in Corporate Events This Year
Shorter sessions, longer breaks, fewer slides and a measurable shift in what delegates are willing to travel for. Five changes we have seen across forty corporate events.
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Practical writing about planning, producing and paying for events — for the people who have to run them.

Shorter sessions, longer breaks, fewer slides and a measurable shift in what delegates are willing to travel for. Five changes we have seen across forty corporate events.
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The nine technical questions that decide whether a room will work, and why the answer to most of them is not in the brochure.
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Twelve months to event day, laid out as a working schedule rather than a wish list. What has to be true at each stage, and what happens if it is not.
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Freight, customs, crew, weather and the one document that decides whether a destination event works: the manifest.
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Memory is made at the transitions, not the peaks. Why the walk from the car to the door matters more than the centrepiece.
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Fewer flowers, more structure, and a shift towards rooms that are built rather than dressed. What is changing in event design and why.
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The launch format has barely changed in twenty years. Here is what to do instead, and how to argue for it internally.
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