Fielden & Co

Selected Work · 2019—2026

Brands built to be bought.

Thirteen collaborations we're proud of — identities, flagships and replatforms for founder-led labels across fashion, beauty, home and food.

Salt Theory skincare jar photographed on coastal rocks as a wave breaks behind it

Salt Theory

Brand + Shopify 2.0

Brand and digital flagship for a coastal skincare label.

Editorial fashion portrait of a model in warm beige tones for Maren womenswear

Maren

Identity + E-commerce

Soft draped natural linen bedding in warm neutral folds for Hartley Linen

Hartley Linen

Shopify 2.0 + Art Direction

Barista pouring latte art into a white cup for Halden coffee

Halden

Shopify 2.0 + CRO

Macro shot of a Meridian chronograph watch face and steel bracelet

Meridian

Bright fashion showroom with garment rails and plants for The Common Rail

The Common Rail

UX + Replatform

UX overhaul and replatform for a multi-brand retailer.

Fine gold pendant necklace worn over a black silk camisole for Alba jewellery

Alba

Brand + Shopify

Lit Vesper candle beside a sculptural bust candle and ceramic cup on dark wood

Vesper

Shopify + Subscriptions

White unbranded beauty tube resting on green leaves for Ode botanical skincare

Ode

Brand Identity + Packaging

Round tortoiseshell spectacles resting on a white ceramic tray for Arden Optics

Arden Optics

Black and white photograph of folded Eastfold menswear on dark retail shelving

Eastfold

Refresh and rebuild for a considered menswear label.

Handmade cream and terracotta ceramics arranged on a wooden shelf for Kiln

Kiln

Corked bottle of Oleva olive oil on a wooden board with fresh olives

Oleva

Recognition

Quietly decorated

AWWWARDSSite of the Day — Salt Theory · 2025
Ecommerce Design AwardsBest in Beauty — Ode · 2024
The Lovie AwardsGold, Fashion & Retail — Maren · 2024
D&ADShortlist, Digital Design — Hartley Linen · 2023
AWWWARDSHonourable Mention — Halden · 2023

Now booking — Autumn 2026

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